“Meet the European Lamb” is a Program proposed by the Greek National Inter-Professional Organization of Meat (EDOK) and M-Pancyprian Organization of Sheep and Goat Breeders LT (M-POAI Ltd). It refers to the information and promotion of the European sheep meat in the target markets of Saudi Arabia and the United AraSb Emirates.

The program highlights the special characteristics of the product in terms of quality, taste, high nutritional value, and health. It also highlights European sheep production methods focusing on food safety, traceability, animal welfare, environmental protection and sustainability. The aim is to inform and promote the quality characteristics of the product, increase competitiveness and European exports to target markets.

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Lamb meat, the pillar of the European cultural and gastronomical heritage.

Meet the EU Lamb

Sheep meat is a category of meat with distinctive features and a long production tradition in the E uropean continent, composing a great variety of production systems and animal breeds, which evolved in their natural environment in the passage of time and constituted an important aspect of economic, social, dietary and cultural life in Europe.

Today, the EU-27 ranks high globally with respect to production, since the average annual production of sheep meat in the three years 2017 -2019 amounted to 647 thousand tons.

European lamb means European cultural heritage, because lamb has been in man’s life for about ten thousand years, since sheep were among the first animals to be domesticated by humans. Apart from its meat, which has been always considered a valuable food, its milk, wool and skin played an important role in the development of economy and trade in ancient civilizations.
Lamb has been known through Greek mythology and is frequently mentioned in the Homeric epics, while in earlier years’ lamb was the official food for feasts and important gatherings.

Raising sheep in Europe and the link between reproductive systems and maintaining vegetation through a sustainable process is an advantage for less favorable areas, particularly in the Mediterranean Basin, as it helps preserve the cultural wealth and traditions of entire regions with specific social activities.

The lamb meat is an integral part of the nutritional heritage of the Mediterranean with a consequence of the important production of the South of the European Union, where Greece and Cyprus rank second, occupying the largest share of total European production.